From Manual Labeling Nightmares to Sweet Simplified Success
If you’re in the mood for something sweet, then you’re in for a real treat, thanks to Cookies con Amore. Founded in 2005 by childhood friends Fernanda and Angelo Capraro, the company was born out of their shared passion for baking. They initially delighted family and friends with generational-familial cookie recipes. Eventually, they took their love for cookies to California in the 1970s, opening a series of Italian delis and the Villa Romana restaurant in Laguna Beach. Their journey culminated in the creation of Cookies con Amore, which has been growing ever since.
As the company expanded to over 45 employees, baking each order with love in their 33,000-square-foot bakery in San Marcos, California, it became clear that transitioning from manual labeling to a smarter solution was necessary. From providing cookies for family gatherings to offering online purchases and stocking store shelves, the evolution was inevitable, and that's where we come in.
Cookies con Amore’s Labeling Process Before SNEED-JET®
Like many small businesses, Cookies con Amore started with manual labeling methods—using label guns, writing directly on products, and applying stencils. However, as their business grew, these methods became increasingly impractical and unreliable. Fernanda Capraro, the co-founder, shares the challenges they faced:
- “The challenges we encountered pertained to the laborious process of affixing labels manually with a label gun…Enter your esteemed printer, a beacon of technological prowess and efficiency. With its elegant solution, we were able to seamlessly automate the labeling process, liberating our team from the shackles of manual labor.”
Manual labeling is not only time-consuming but also prone to human error. The SNEED-JET® Titan T6 handheld printer addressed these issues effectively:
- “Not only did this solution alleviate the burdensome task at hand, but it also ensured the precision and clarity of information conveyed.”
We aim to keep the coding and marking process simple, and we're glad to hear our Titan T6 handheld printer met those expectations. Yet, transitioning to new equipment can come with its own set of challenges.
Cookies con Amore’s Installation Experience
Introducing new coding and marking equipment doesn't have to be daunting. Fernanda recounts their experience with the integration:
- “The seamless integration of the printer into our production environment was a testament to its intuitive design and streamlined setup procedures. As for the duration of the setup, it unfolded with an almost balletic finesse, requiring but a fraction of the anticipated time to complete.”
- “Within moments, the printer stood poised and ready, a paragon of technological sophistication awaiting our commands.”
Getting familiar with new interfaces and software can be challenging. However, at Sneed, we believe in keeping coding simple, a principle Fernanda and her team noticed right away:
- “In terms of usage, we found ourselves pleasantly surprised by the sheer simplicity and elegance of your printer’s interface. Navigating its functionalities proved to be an exercise in effortless sophistication, effortlessly aligning with our operational ethos and enhancing our workflow with unparalleled ease.”
Improving Efficiency with the SNEED-JET® Titan T6
The Titan T6 has significantly improved productivity and operational efficiency at Cookies con Amore. Fernanda describes its impact:
- “The integration of your distinguished printer into our business operations has heralded a new era of productivity and operational efficiency.”
With the newfound efficiency, Fernanda and her team could shift focus to other business aspects:
- “We are afforded the opportunity to expedite the delivery of our products to discerning customers with unparalleled expediency. The ability to swiftly generate accurate and legible information serves as a cornerstone of our commitment to customer satisfaction.”
The Titan T6's capacity to handle up to 10,000 prints per day has been a game-changer:
- “Moreover, the printer’s remarkable capacity to effortlessly handle up to 10,000 prints per day has bestowed upon us the individual gift of the time.”
Customer testimonials like this highlight the significant difference our SNEED-JET® printers make for small businesses. We are thrilled to see Cookies con Amore not only replace their outdated labeling process but also free up valuable time.
Are you ready to spend more time growing your business and less time manually coding and marking your products?
Do you know which SNEED-JET® printer would best suit your business needs?
Explore SNEED-JET® handheld and inline printers to determine which one is right for you.
As always, we’re here to help you #KeepCodingSimple
