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Label Like a Boss: Salsa Boss Chooses SNEED-JET®

Posted by Alexa Marmolejo on Jul 23, 2024 11:46:59 AM
Alexa Marmolejo
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From Peel-and-Stick Labels to Thermal Inkjet Printers, Making the Switch has Never Been Easier

Customer Success _2024_SalsaBoss

Salsa Boss' story might hit close to home for all business owners and entrepreneurs who know the pains of growing their business. Established in 2020 by Shelly, Salsa Boss started by selling products at the local farmer’s market. Driven by Shelly’s passion for creating unique and delicious salsa, the business has grown into a thriving small enterprise. Her commitment to crafting salsas in small batches ensures the highest quality, a hallmark that has won the hearts and tastebuds of many.

Salsa Boss began at Idaho farmers markets and has since expanded to being stocked in Albertsons and Boise Co-Op shops and even several local restaurants. However, transitioning from farmers markets to retail stores meant complying with strict traceability regulations, necessitating an upgrade to a more reliable date coding method.

The journey from local markets to retail shelves was not without its challenges. Shelly had to navigate the complexities of food safety standards, ensuring each jar of salsa met regulatory requirements. This transition period was a steep learning curve, but it also provided an opportunity for growth and innovation.

How Did Salsa Boss Improve Their Date Coding Process?

Before discovering Sneed Coding Solutions, Shelly used peel-and-stick date codes that often posed problems. Traditional labels can be prone to wrinkling, tearing, and falling off. Shelly noted, “We were using paper date stickers and recently had issues with a few falling off.” In retail settings, ensuring that best-by, sell-by, and use-by dates are visible is paramount, making it crucial for these labels to stay affixed at all times.

Realizing the limitations of peel-and-stick labels, Shelly switched to the SNEED-JET® Titan Inline printer and Dual Guide Rail Conveyor. This system allows salsa jars to glide along the conveyor, triggering the printer to add perfectly printed date codes within seconds. The days of manually peeling, aligning, and sticking labels are over; now, Shelly loads her salsa jars onto the conveyor and collects them once the date codes have been applied.

  • “The installation was fairly easy to use, and we had it running in a couple of hours…It’s much faster than hand dating each salsa, not to mention that there’s zero chance of error since the dates are prepopulated.”

The new system not only streamlined the date coding process but also significantly reduced the margin for human error. This allowed Shelly to allocate more time and resources to other critical aspects of her business.

We’ve assisted Shelly and Salsa Boss elevate their coding and marking process by helping them select the SNEED-JET® thermal inkjet printer that best suits their production needs. Keeping coding simple does not have to be complicated or expensive. We’ve helped plenty of start-up businesses like Salsa Boss find the perfect printer, ensuring they have just what they need—nothing more, nothing less.

The success of Salsa Boss serves as a testament to the impact that the right technology can have on a small business. By adopting modern solutions like the SNEED-JET® Titan Inline printer, Shelly was able to maintain product quality and compliance while scaling her operations seamlessly. For other businesses looking to make similar transitions, Salsa Boss's story offers valuable insights into the benefits of embracing innovation and technology.

Are you currently relying on peel-and-stick labels?

Ditch outdated labels and make the switch to SNEED-JET® thermal inkjet printing with the help of our Sneed experts.

We’re here to help you #KeepCodingSimple

Topics: date code, Success Story, conveyor coding, SNEED-JET Titan, #KeepCodingSimple

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